It was a capstone project in graphic design. My task was to develop a corporate identity for a Bakery, a travel company or an event organization agency. We had to come up with a story, a brand name, develop a logo and identity. Since I live in Austria, where baked goods are loved and appreciated, I decided to take on the development of the Bakery’s corporate identity.

The idea was that this is not just a bakery where you can eat delicious pastries and relax, but also a place where baking masterclasses for children are held

Therefore, the logo and slogan of the bakery sound like: “Mommy bakes, feeds and teaches”